Meliá Resorts desired help taking care of their rising social media marketing purchaser service wants. Regardless of obtaining around five hundred social accounts, they lacked a unified reaction protocol and detailed reporting. This mainly hindered effectiveness and model consistency. Once patterns and themes have been recognized, the next move will https://hbs-case-study-analysis92913.snack-blog.com/30061828/5-tips-about-ivey-case-study-analysis-you-can-use-today