In modern commerce, growth is no longer limited to a single storefront. Brands thrive when they sell everywhere—on their own website, marketplaces like Amazon, eBay, Walmart, Flipkart, social platforms like Instagram Shop, and retail POS systems. Shopify has become a powerful engine for eCommerce, but marketplace expansion is the real multiplier. However, connecting Shopify with marke... https://www.tumblr.com/helloecommerce/802385016387731456/building-multi-channel-success-why-you-need-a